For us, Ukuthula is a state of being. It's being comfortable with yourself and the nature that surrounds you: body, mind, and soul. The feeling of calm and peace that we feel on top of a mountain, looking at the ocean from the shore of a deserted beach or stopping to rest in the middle of a lonely forest.
We encourage making choices that can take less away from the planet and promote a sense of being at peace with yourself. We believe the clothes you wear shouldn't cause any harm to the Earth. We want our clothing to inspire better and thoughtful choices. Our clothes reflect the vibrancy of the surrounding nature, the joy, and beauty that can be found in every forest, mountain, and river of the Earth. All these elements seamlessly come together to create a unique feeling of peace and vivacity. That's Ukuthula.
Ukuthula started with two nature lovers, travelers who like to discover remote places: our CEO Imanol Ojer and our Brand Manager Xavi Agustí. They meet for the first time working in a sportswear factory, they are concerned about sustainability and manufacturing waste, they often talk about the planet, nature, talking about travel, specifically about Africa, they begin to feel the magnificent coincidences, here everything starts, together, they created a sports brand that could represent the feeling of peace and liveliness of nature. This beginning helped them realize the destructive impact that production has on the environment.
hey decided it was time to break the cycle and create a brand that embodied the values of sustainability and high quality. And that's how the Ukuthula journey began. Today, Ukuthula is a team of sustainable change makers. Our founders teamed up with Iñaki Olaz, an E-commerce expert; Daniel, our Chief Operating Officer, and Ana our Community Manager.

Our mision
Ukuthula we are a group of people inspired by respect for the environment, to discover new corners of the planet, without forgetting our favourite places. Athletes passionate about natural environments: sea, mountains, rivers, forests, lakes... Encouraged by the ‘Wide feeling, high sense’, we promote a broad vision of nature, of outdoor spaces, taking care from the smallest and most fragile to the largest, to connect 100% with the Earth.
And in our desire to ensure that this connection is organic every time we go out to enjoy it. We want our clothes to be your second skin: light, breathable and comfortable, cold or hot, windy or rainy.
We innovate and create so that your senses do not lose detail of every moment you spend practicing your outdoor sport

Our values
We are a group of people inspired by the environment. Looking to discover new corners of the planet, without forgetting our favourite places. Sportsmen passionate about natural environments: sea, mountains, rivers, forests, lakes...
Preserve and take care of the environment. Enjoy nature without damaging it. Help sports practice and maintain healthy lifestyle habits. Travel, observe and connect with what the natural environment offers us, without leaving trace.
All these are the values of Ukuthula when making our environmentally friendly products, using recyclable, natural and biodegradable materials.
Betting on sustainability during the manufacturing process.